Backup Integration to Global Entities

Deeper investment in cloud portfolios continues to help companies expand internationally.



I had the opportunity to speak with Gonzalo de la Rocha, Senior Cloud Product Manager at Leaseweb Global, the infrastructure as a service (IaaS) provider offering dedicated servers, CDN, cloud hosting, and hybrid cloud on a global network. They provide VMware private cloud solutions and resource pools for single and multi-tenant users.


They are now offering Veeam backup as a service for all of their VMware offerings around the world.


This announcement comes on the heels of the recent market introduction of Leaseweb Cloud Connect and further demonstrates the company’s commitment to continued investment in its cloud portfolio. This announcement is in direct response to customer requests for cloud services to be accessible at each of their global entities.


Why is this important? Customers are growing, their data is growing, and demand for the cloud is growing. This includes protecting all of their workloads and data.


Leaseweb and Veeam first partnered in 2018, when Leaseweb launched its backup-as-a-service offering at its first cloud data center facility in Amsterdam. Since then, Leaseweb has grown its cloud services through a commitment to increasing and improving high-performing cloud services while offering them at a competitive price.


The company learned its customers wanted to extend the deployment of these same services into their global offices to ensure both close proximity to their customers while also maintaining full control of the data. Moreover, companies seeking to grow internationally requested that these solutions be available in additional strategic markets. The expansion of the partnership means that the service is now more widely available across Leaseweb’s network of entities–with more locations planned for 2021.


“One current market trend is the expansion of the ‘as-a-service’ model. This is due to companies increasingly moving towards cloud solutions – be it private, public, or hybrid-or-multi cloud,” observed Gonzalo. “The current global situation is a challenge for many companies. Most are feeling the need to both become more efficient while taking on the extra project of moving workloads to cloud models. At the same time, this large amount of data being moved to the cloud requires a leading technology to be properly managed and protected in terms of security and resiliency. Veeam allows us to offer the resiliency and control our customers need, available with no entry fees and under competitive OPEX models.”


As a leader for data center backup and recovery solutions and majority market shareholder, Veeam was the obvious partner choice for Leaseweb—a company that is devoted to helping organizations scale their businesses reliably and effectively. Veeam is a 100% channel-focused business and its customer-satisfaction scores are the highest in the industry at 3.5x the average with proven capabilities through upwards of 375,000 global customers.


“This expansion of our Leaseweb partnership into new territories is taking place at a time when organizations need to guarantee the protection and management of their data more than ever before,” commented Bert van Meel, senior territory manager, Cloud, Benelux, Veeam. “Despite the circumstances, companies are continuing their digital transformation initiatives and have experienced the criticality of deploying cloud services—which includes data protection through reliable and expedient backup services. We are pleased to partner with an organization so committed to its customers’ success.”


According to Gonzalo, “The need for backup is always there. As more data and applications are in the cloud, there’s more need for backup and protection of data.”


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